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Brand Kit

Updated: Sep 14 / 2021

Brand Colors — RGB palette

Orchid
#5c084c
RGB: 92, 8, 76

Lei
#9e1b57
RGB: 158, 27, 87

Hibiscus
#e61449
RGB: 230, 20, 73

Sunset
#f87a34
RGB: 248, 122, 52

Papaya
#fac444
RGB: 250, 196, 68

Parakeet
#c3f76e
RGB: 195, 247, 110

Jungle
#2fbd85
RGB: 47, 189, 133

Palm
#1b7a58
RGB: 27, 122, 88

Monsterra
#17545c
RGB: 23, 84, 92

BRAND Blue
#012873
RGB: 1, 40, 115

Accent Blue
#142791
RGB: 20, 39, 145

Logo Blue
#283874
RGB: 40, 56, 116

Blue Gradient
BRAND blue + Accent blue

Rainbow Gradient
*NOTE: less / different colors than main palette

Website Colors — typography / backgrounds

Dark Gray
#38434d
RGB: 56, 67, 77

Action Red
#ff5a5f
RGB: 255, 90, 95

BRAND Blue
#012873
RGB: 1, 40, 115

Light Gray
#f8f8f8
RGB: 248, 248, 248

Med Gray
#ededed
RGB: 237, 237, 237

Typography get fonts

Headers
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H1 — Circular Medium

H2 — Circular Medium

Small Headers — Circular Medium

ALL CAPS – CIRCULAR BOOK

Body copy
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Body — Calibre Light.  You’ll begin this helicopter tour with expansive views of the Waikiki skyline built upon the sugary sands of the esteemed surf beach of the Pacific.

Sub Headers — Calibre Semibold

Item Lists — Calibre Regular
Waikiki Skyline
Surf Beaches
Diamond Head

Images — high resolution

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Illustration — graphic assets

Click images for hi-res